National Cut the Cord Day
annually on February 9th (since 2020)
Sling in 2020
Streaming television service Sling TV created National Cut the Cord Day as a time when people "cut the cord" and move from cable to streaming. The day aims to dispel any excuses people still have to stay with cable and to show them it's easy to switch to streaming. It was first observed in 2020, on Sling TV's fifth anniversary, which they called their "Slingerversary." At the time, Sling TV claimed to have helped their subscribers save $1.2 billion since starting up business. Sling TV's pitch is that they allow customers to subscribe only to channels they want, and allow them to access local channels for free as part of their plan.
On the first observance of National Cut the Cord Day, Sling TV offered five days of deals for new, returning, and current subscribers. For example, new and returning subscribers were able to get their first month of service for $5. During the second observance, Sling TV organized a special offer called Sling Fling, which they dubbed "a daily, no credit card required, six-night primetime TV event." From 5 pm to midnight for six days, over 100 channels could be accessed for free. Sling TV offered other special offers as well, such as a month of Sling Orange or Sling Blue for $10.
How to Observe National Cut the Cord Day
Celebrate by cutting the cable cord and joining a streaming television service! You could join any service, but subscribing to Sling TV is the most appropriate. Check their website for information about this year's celebration and for special offers. Follow @sling on Twitter and Instagram, and check out the Sling TV Facebook page. Take part in the conversation about the day by using the hashtag #NationalCutTheCordDay.