National "JIFFY" Mix Day

National “JIFFY” Mix Day celebrates the “JIFFY” brand, the joy of baking, and the memories created by sharing food. Observed annually on October 1 beginning in 2025, the new holiday was established by Chelsea Milling Company, the family-owned maker of “JIFFY” Mix. The company describes the day as a tribute to American ingenuity, resilience, and the connections formed around the little blue box. Its announcement encourages people to celebrate as fall baking season begins.

The story of “JIFFY” Mix began in Chelsea, Michigan, in 1930. Mabel White Holmes, working with the Chelsea Milling Company and her husband, Howard Samuel Holmes, developed a prepared baking mix after noticing a friend’s flat, unappetizing biscuits. The mix required only milk to make biscuits, offering a simple option for families during the Great Depression. Chelsea Milling’s history identifies it as the first prepared baking mix sold to the public. Over time, “JIFFY” became associated with family meals, school bake sales, holiday dinners, and the simple pleasure of making something warm and delicious together.

How to Observe National "JIFFY" Mix Day

Celebrate by baking your favorite “JIFFY” recipe, then share the results with family, a neighbor, or a coworker. Swap baking memories, call a relative to ask for a favorite “JIFFY” tip, or share a photo or story using #NationalJIFFYMixDay.

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