National Make Lunch Count Day
annually on April 13th (since 2016)
TGI Fridays on April 11th, 2016
Food & Drink
Created by TGI Fridays in 2016, National Make Lunch Count Day aims to take the boring out of lunch and get people away from their work and to restaurants for their midday meal. The national restaurant chain commissioned a study that showed that Americans suffered from what they dubbed as "FOLO"—"Fear of Lunching Out," which they said "can leave employees feeling unproductive and void of creativity." They believed too many people were bringing lunch from home, eating by themselves, eating at their desks ("dining al desko"), and feeling like they didn't have enough time to eat at a restaurant. So, TGI Fridays came up with the National Make Lunch Count Day, and along with it, a new lunch menu and quick mobile pay options. During the first celebration, they also gave out hundreds of $25 electronic gift cards so that even more people could unshackle themselves from their FOLO.
How to Observe National Make Lunch Count Day
Celebrate the day by forgoing the bagged lunch and lonely dining al desko and head to a restaurant for a meal with your coworkers. Any quality restaurant will do, but perhaps a trip to TGI Fridays is the most appropriate. Make sure to share about your lunch break on social media with the hashtag #NationalMakeLunchCountDay.