National Shop for Travel Day
the second Tuesday in January (since 2018)
Travel Technology Association on December 4th, 2017
With a new year ahead, it's the perfect time to begin planning the vacations you wish to take during it. What once was a tedious process that involved gathering travel books and making endless phone calls is now much simpler, since most planning and booking of vacations is now done on computers and smartphones. Accommodations and destinations can often be toured virtually before booking, and ratings and first-person accounts from other travelers can provide further insight.
The planning and booking of vacations has been made easier by travel technology advancements, which have been on account of travel technology innovators, including global distribution systems, online travel agencies, metasearch companies, and short-term rental platforms. The Travel Technology Association, which created National Shop for Travel Day, represents many of these. They started the day "to celebrate the joy of travel and the technology innovators who have transformed the way we all shop, compare, plan, and book our vacations." Prospective vacationers spend the day visiting online travel companies and planning their trips.
How to Observe National Shop for Travel Day
Celebrate the day by making a list of the places you would like to travel to this year and when you wish to travel to them. Then start planning out your trips, shopping around, visiting travel-related websites, comparing prices, and booking trip accommodations. Use #ShopForTravelDay to share about the day on social media, and follow the Travel Technology Association on Twitter.